The objective of this project was to design a logo and cohesive branding to match the brand of the fictional business, Bijou Luxe. This business’s logo was created to represent a luxury children’s clothing company that feels both professional and inviting to shoppers.
This project’s deliverables includes a new logo, branding guide, social media posts/templates, and packaging designs. The brand guide displays select uses of the logo and suggested applications of the logo to help the business visualize their new branding.